“The concept that because a book is an e-book it should automatically be priced significantly lower than a paper book is one we don’t agree with,” said Carolyn Reidy, chief executive of Simon & Schuster. “What a consumer is buying is the content, not necessarily the format.”The Times story questions that assumption.
Is Ms. Reidy arguing that the price of a book should be set by its value and not its cost? That's just, uh, priceless. The digital format makes the hardcover/paperback distinction about as relevant as a 9.6K modem today. If more readers don't want to pay 26 bucks for a digital copy of that latest legal thriller, well, then $9.99 just has to be accepted as the new standard. Why is that so hard for these companies to understand?
*No, he never said 640k would be enough.